Content creation to spread the word about our education app  

Remote · A Content Marketing Creation experience with Solve Education! from Singapore


Mentored by Janine

Janine Teo heads Solve Education!, an education technology not-for-profit with the mission of delivering quality education to everyone, focussing on the BOP (Bottom of Pyramid) demographic. Janine is a passionate entrepreneur who has founded and sold companies in the technology and FMCG industries. On top of her entrepreneurial experience, Janine has also a strong international track record in sales, marketing and revenue management in the corporate world, mostly in the highly competitive hospitality industry. She has worked in 8 different countries, and has trained and supported hotels across almost 100 countries. As an enthusiastic linguist, she is fluent in 5 languages.  Janine's research paper on Solve Education!: "How gaming, artificial intelligence and big data is changing education" is published in IEEE's International Conference on Game, Game Art and Gamification 2016. She has also published her research paper in IEEE, ACM and SCS conferences in the field of parallel simulation. Education is the key to solve the many challenges we face in the world today, and because of this, Janine is an avid speaker on topics like education, edtech, and poverty alleviation. She is also on the advisory board of YCAB - ranked #44 in the world's top 500 NGOs (http://www.ycabfoundation.org/en/). She is born and raised in Singapore, and has a Bachelor degree in Computer Engineering from Nanyang Technological University of Singapore.


This experience has limited places. We recommend applying soon.

Hosted by Solve Education!

There are 263 million children who do not attend school. Solve Education! is a not-for-profit organization that is committed to providing an opportunity to receive quality education for these children as well as for the millions for whom the traditional means of education are not effective. Leveraging the growing ubiquity of broadband and smartphones, we are experimenting with how to use game mechanics, incentives, and artificial intelligence to provide mass-customization of education. We are determined to ensure the education of the youth around the world who are unable to receive an effective education by traditional means.


Janine has indicated they're interested in hiring from this project.

Brief

We are looking for passionate people who believe in our mission to join our dynamic team.

We need content marketing support to:

  • Build our business units: learning portal, and employment portal
  • Reach out to our target audience: the youth who do not go to school/dropouts.
  • Market to potential funders.

Desired content formats include: blog posts, infographics, social media content posts, and slides. Distribution channels include: our website, news channels, social media, our blog, and e-newsletters

You will be working with seasoned and established professionals, and will be exposed to different aspects of the business. Join us and put your skills to work to make the world a better place.


Goals

Milestone 1 - What Is Your Startup Story Understanding the existing content marketing goals and processes. Decide on content type and design a new campaign based on the audience, objective, and key messages

Milestone 2: Exploring Alternatives Market research on competitors and industry best practice - generating an idea bank for content creation based on existing strategy and research

Milestone 3: Sharing Your Story Content creation; set up of necessary briefs to align ideas and execution



Content Marketing Creation

Hosted by Janine

Content Marketing Creation


Experience:

Remote Project

Length:

6 Weeks

Enrolment fee:

300 USD