Rodrigo Fabeiro (Founder & CEO), has 10 years of experience in emerging markets and has established proprietary approaches to networking as well as brand development. He developed this experience internationally in countries such as France, Israel, Australia and now China. During his time he helped accelerate growth for companies by providing strategy insights and enlisting from his vast network of hand-picked specialists to execute.
Maijin™ platform offers an unique and diverse range of media tools that empower brands for customer acquisition, conversion, and brand loyalty
At Maijin, we aim to constantly understand the newest trends amongst students and what brands are looking for when launching campaigns in China. Our goal is to successfully connect and engage brands, from across the world, with university students across China.
In this project we are looking for new ideas, student and client feedback to keep improving the solution that our platform offers. We want to identify new brands to engage with, dive deep into understanding their key success metrics, and build a larger customer database by converting them from leads.
Milestone 1: Who are your customers? Define the profile of your target customer based on the demographic, geographic location, professional background, any other specified variables.
Milestone 2: Customer Discovery Interviewing customers to understand their needs and fit for user profile - matching the right customer to startup product/service
Milestone 3: Iterating Sales Strategies Using previous sales strategy - test and analyse results on new customer segment
Milestone 4: Feedback & Improvement Suggestions for improvement to existing sales strategies based on results gathered from tests